Hello friends! Welcome back to another podcast episode. This week I’m excited to welcome Megan Harrison to the podcast. Megan is the founder of a digital online agency that offers training courses and online workshops. She helps digital entrepreneurs scale their businesses by turning their zone of genius into highly profitable online courses. Megan has worked with some of the world&#39;s top leaders such as Tony Robbins and Dean Graziosi. In the past year, her client’s programs have impacted 10’s of 1000’s of lives and generated over $65 million in revenue. When Megan first started her journey roughly eight years ago she specialized in marketing, automation, and a little bit of website design. It continued to morph over the next few years and eventually made the switch to online courses, membership sites, and digital products.Megan lives by the ‘riches were in the niches’ and believes it reigns true for her and her business. She became a specialist and expert in her niche and is continuously striving to dig deeper into that. Looking BackMegan’s first job was actually in hospital administration where she worked after college. She loved it and having studied pre-med in college, it was a great fit for her business minded-self. After about 5 years it had started to become more monotonous than what she really wanted with her life and decided it was time to start something on her own. After attending a Tony Robbins event (her story really does come full circle) she gave herself six months to start a business. Megan actually found one of her old journals and reflected on those early ‘plans’ and also her backup plans. Things like babysitting, dog sitting, resume writing, and other odd jobs. Almost exactly six months later she put in her resignation. “I think when you declare something and you make a decision early, like on a deep level, it goes into your subconscious. The universe starts to align to help you get there and to reach whatever that decision was that you made.”Her original business was much more social media-focused than it is now, running contests, etc. But it wasn’t what she was passionate about. When she signed up for a $2,000 Marie Forleo course she realized that not only had she just paid Marie Forleo $2,000 for a course but 1000’s of others did as well. It signaled in her that it could be a very lucrative business and saw a huge opportunity for growth.Creating the Black Card ExperienceIt wasn’t until a few years later that Megan got ‘the call’ from Tony Robbins&#39; team to work with them on creating a course (she still has those Zoom calls saved!). They had seen the work Megan had done with others, such as Ryan Levesque with The Ask Method Masterclass and they explained that they wanted to be able to provide their clients with a ‘black card experience’. This included aesthetics and an overall WOW factor to each piece. With so many people in the online course space, very few offer what Megan does,

SDH 463: Turning Your Zone of Genius Into A Highly Profitable Online Course with Megan Harrison

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